Beretta

Founded in 1526 in Gardone Val Trompia (Italy) by the Beretta Family, who have led the company for 15 generations, Fabbrica d’Armi Pietro Beretta S.p.A. stands today as an international manufacturer specializing in commercial firearms, military weaponry, and products tailored for outdoor pursuits like hunting, competition, and tactical shooting.

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Founded in 1526 in Gardone Val Trompia (Italy) by the Beretta Family, who have led the company for 15 generations, Fabbrica d’Armi Pietro Beretta S.p.A. stands today as an international manufacturer specializing in commercial firearms, military weaponry, and products tailored for outdoor pursuits like hunting, competition, and tactical shooting.

The Beretta brand is dedicated to serving outdoor enthusiasts, military personnel, and law enforcement officers by offering a comprehensive range of products, including firearms, attire, accessories, and services. Utilizing cutting-edge technologies, advanced assembly lines, stringent quality control measures, and employing local highly skilled workers who inherit and uphold Italian gunsmithing traditions dating back to the Renaissance, Beretta consistently achieves the precision and quality that have elevated it to global recognition.

In the early 1900s, Pietro (1870 – 1957) took charge of the company, revolutionizing manufacturing methodologies and introducing numerous patents for mechanisms and streamlined construction. This transformation positioned Beretta, the first Italian firearms manufacturer, as one of the most advanced firearms production facilities globally. The modernization initiative was continued by his sons Giuseppe (1906 – 1993) and Carlo (1908 – 1984), expanding the company’s multinational presence with commercial and production activities across various European nations and the United States. These efforts resulted in successful ventures in military, law enforcement, and private sectors.

Presently, under the leadership of Ugo Gussalli Beretta and his sons Pietro and Franco, Beretta enters the 3rd Millennium equipped with centuries of accumulated experience. This wealth of knowledge, coupled with investments in technology, organizational advancements, and a broadening array of product lines, positions Beretta to meet the demands of the 21st-century global market. “Quality Without Compromise,” a core value established by Bartolomeo Beretta almost five centuries ago, remains fundamental to the company’s ethos. It stands as an unchanging principle driving Beretta’s enduring worldwide success and remains an integral part of their mission.

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